Browsing Brage NMBU by Author "Mampaey, Jelle"
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Internal branding in higher education: dialectical tensions underlying the discursive legitimation of a new brand of student diversity
Mampaey, Jelle; Schtemberg, Vanja; Schijns, Jos; Huisman, Jeroen; Wæraas, Arild (Peer reviewed; Journal article, 2019)